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December 2014 Archives - Pay Per Head | Bookie Software | Sportsbook Software

Pay Per head | Bookie Software | Sportsbook Software

Monthly Archives: December 2014

Bookies: Recognizing the Good from the Bad Ones


Although the bookies that deal with a pay per head services company like BookperHead are known for having a good reputation, there are also shady characters out there that gives the sports betting profession a bad name.

Here is some information on the kinds of bookies you can trust and bet with without a problem, and those you should avoid.


Bookies: Fairness

Let’s start by saying that if you want a fair deal from bookies, you should be fair to them. This means that you should be a responsible player that pays on time when you must do it so you can also demand your earnings when you win.


The Good Bookies

These are the bookies that operate using price per head services and have a positive reputation. This type of bookmakers won’t make threats if you don’t pay; they will simply close your account and avoid doing business with you again.

They also are known for paying on time, no matter the amount of the won bet. They do this because they know that by keeping a good track, they are able to attract more clients, including the big players that bring them the most profits.

Since they work with a pay per head shop, they are able to offer services other bookies can’t, including internet, phone and mobile sports betting.

Working with an offshore pay per head company also ensures these type of bookies that they are operating under the local gambling laws of the country where the PPH shop is located.

This makes data processing transactions completely fine to the eyes of the law, and since these overseas pay per head establishments don’t handle the personal information of players, the latter can feel safe when they place their bets.

Indeed, this last fact makes a pay per head bookie even more competitive than regular sportsbooks, where the customer must submit his personal credit card information before he can place any bets at all.


The Shady Bookies

This is the type of bookies whom will do whatever they can in order to get their money when the player losses, but won’t bother to pay up when one of their customers wins big.

They are going to visit you at work in order to embarrass you and will also show up at your home unannounced, letting everybody present in there know that you owe some sports betting money.

This is certainly something you don’t need!

So, how can you prevent it? Well, you can start by avoiding getting credit from bookies or sub-agents you are not too familiar with.

They will try to hook you up with, let’s say $1000 of online fake money credit so you can start betting on sports right away.

The problem is that if you are a novice bettor and put those $1000 on a team based on sentimental decisions, chances are that you are going to lose, and then, that fake grand turns into an actual $1000 real money debt.

This is when the relationship with this type of bookies goes south: they don’t care about excuses, they only want their cash, and will go as far as threatening you in order to make you pay out of fear.

You also want to avoid those bookies that are working locally from their own wire room, exposing themselves and their players to unnecessary lawful consequences.

These bookies work out of a basement or a small office where their own team of clerks take your bets. This doesn’t sound bad, but if they get raid by the police, suddenly your personal information is going to be compromised as you will be tied to illegal gambling immediately.


As you can see, there are differences between bookies, which make some more of a better option than others. So, make sure that you do some research before you handle your cash to a given agent in order to obtain the best possible experience.

Bookie Tips: Going Solo? Why Sports Betting is the Way to Go


If you are a person that is looking forward to an entrepreneurial career, then becoming a bookie is probably one of your best options right now, and here are some of the top reasons why.


Bookie Tips: Pay per Head

Running a sports betting operation is relatively easy nowadays, especially because bookmakers now count with the help of pay per head services.

Thanks to the sportsbook sofware and the other solutions provided by a top PPH shop, an agent no longer has to process wagers himself while still keeping everything under his command.

A modern bookie that operates with the help of an offshore pay per head shop is able to provide the same kind of high-quality services than a top online wagering company.

Since this is the case, many players nowadays prefer to deal with a bookie than to get their action with a large sportsbook because they know that they are receiving a more personalized sports betting service.

Working with a qualified pay per head shop also means that the agent is saving a lot of money in overhead costs, and this translates to more profits.

In order to start a price per head bookie career also has few requirements. All that a person really needs is a burning desire to succeed, some knowledge on sports and wagering in general, and some funds to cover general expenses and paying winning bets.


Full Independence

If you want to become an entrepreneur it is probably because you want to be your own boss, and a bookmaking career can certainly provide you with the kind of independence that you are looking for.

This is because when you run a sports betting operation with the help of a price per head shop, you really don’t have to worry for the wager processing side of your business, which means that you can be enjoying life doing the things you like while your players are well taken care of.

When you become a bookie, you can see the people working for the pay per head shop as your own team of employees, with the advantage of not having to incur in considerable expenses as you are not the one paying their salaries directly.


Internet and Call Center Betting

A bookie that uses the third party solutions from a renowned pay per head company is able to offer his players a bookmaking website where they can place their wagers and play casino games without having to maintain the site himself.

He can also offer his clients mobile sports betting, allowing his players to get their action on the go using their smartphones or tablets.

A modern bookie who signs up with a price per head solutions company will also be granted his own 800 number line. This is a phone number which players can dial at no cost to them in order to place their wagers through the pph shop’s call center.


Lots of Services for the Right Price

The best thing about becoming a bookie is that a qualified pay per head shop offers its services to the bookmaking agent for a reasonable weekly fee that is based on actual usage.

This means that the agent only has to pay the pph shop when a client of his uses the sports betting solutions of the price per head shop.

For example, if a bookie has a package of 100 clients, and only 50 of them processed any wagers either over the internet or over the phone, the agent only has to pay for those 50 active clients and not for the total of his players.

Being this case, becoming a bookie who works with a pay per head shop is quite convenient because he only pays to the pph shop when he gets paid by his clients.

Top Bookie Tips for SEO Copywriting in 2014


The written content from your bookie pay per head services website is what ultimately will allow you to rank well in the search engine results pages or SERPs.

Top Bookie Tips for your Copy:

Here is a list of the top tips for writing the kind of content that ranks high in 2014.


Write for People, Optimize for Robots

Remember, it is the year 2014, and nobody really wants to spend their time reading SEO content. Not even the search engines are interested in doing so!

This is because of the recent Google algorithm updates, which were created to favor natural content instead of obvious search engine optimization stuff.

Also, there is really no point in coming up with a good rank in the SERPs if your content is not getting you conversions.

Your best bet is to put your efforts on pleasing your targeted audience while still maintaining some elements that can help the web crawlers to find your content easily.


Forget about Keyword Density

Keyword density can be defined as a persistent SEO myth. Some webmasters truly believe in it, while others prefer to discard this practice from their strategy completely.

However, there is not a real indicator that says that Google actually favors a certain density over another.

Sure, it is very important to use relevant keywords in the content from your bookie sportsbook website, but you need to use them in a natural way.

If you start pushing keywords in the wrong places, it is likely that it will do your site more harm than good.


Synonyms, Grammatical Variations and Related Keywords

Google and other top search engines are known for using LSI or Latent Semantic Indexing in order to try to provide the end user with search results that matches his intentions.

For this reason it is recommended to use related keywords, synonyms and grammatical variations related to your top keywords so Google and the other engines can give your content more weight.

If you manage to do this correctly, the content from your bookie price per head website is going to become more relevant without the need of stuffing the actual keyword term into your copy.


Use Google Tilde

When you add the symbol “~” before a given keyword, and then you do a search, Google is going to display a variety of keywords related to yours.

These can be found at the bottom of the search engine results page, and you can use them in the content of your bookie pay per head website in order to increase the relevance and value of your copy.


Write Quality, Long, In-Depth Content

The pages that make it to Google’s number one SERP are those with a good amount of words on it.

It is also important to notice that it is a proven fact that an in-depth article gets linked and shared more than a superficial, short one.

Your goal should be to create content for your bookie pay per head website that contains some real insight and that goes deep into the subject matter.

Again, the content that you write should be intended for your targeted audience, and not just to please the search engines.


Work with the Long Tail

There is a big problem with big keywords: they are really competitive, and if you want to rank for them, it will require some serious effort on your part.

Long tail keyword phrases are those which contain your desired term and are four or more words long.

Since long tail terms possesses a smaller search volume, it will be easier for you to rank well when using them, plus the quality of the traffic that you will get is going to be better, allowing you to get more conversions in the process.


Title Tags and Snippets Still Rule

Your title and the snippet (or meta description) are probably the first two things Google and the other top search engine notices when they crawl the pages from your bookie pay per head website.

Make sure to include your intended keyword in both of these page elements, though always do so in a natural way.